The fundraising event is in support of NHS Charities Together COVID-19 Urgent Appeal.
Saffron Barker has announced she’ll be holding a fundraising campaign to help support the NHS’ efforts to combat the current coronavirus pandemic. In a video uploaded to her channel on 6 April, the YouTuber shared she would be hosting a YouTube-centric event to raise funds:
“With everything going on at the moment, I really want to do my part to help, and that’s why on Saturday, the 11th of April, I will be asking YouTubers across the UK to join me on a Super Saturday fundraising event.”
Saffron shares that she will be donating all the April revenue she receives from the video she’ll be uploading to her channel on Saturday and is urging her fellow creators to do the same.
“I really just wanted everybody to come together and either support Super Saturday or to raise awareness for all the absolutely incredible NHS workers,” she explains in the video.
Those wishing to participate in the fundraising event can do so by pledging the money they earn from their Saturday uploads to the NHS Charities Together COVID-19 Urgent Appeal and by using the hashtag #YouTubers4NHSHeroes on social media.
11th April, join me to raise money for the NHS Charities Covid-19 appeal. I will be donating the revenue from my video uploaded on Super Saturday and would love other YouTubers to join me in pledging the same. Head to my Instagram and YouTube for full details #YouTubers4NHSHeroes
— Saffron Barker (@SaffronBarker) April 6, 2020
Saffron also shared that those without YouTube accounts can also get involved by sharing the hashtag and the link to the charity’s donation page and by urging their favourite creators to participate. Those wishing to help via YouTube views are asked to not skip ads and to watch participating videos in their entirety.
The announcement of the fundraising event has received overwhelming support on social media, with many creators, such as Molly Thompson and Sophie from sophdoesnails, pledging to participate:
Brilliant idea @SaffronBarker !!! I will be joining & also donating my revenue from my video uploaded on Saturday 11th April 🙌🏽 #YouTubers4NHSHeroes https://t.co/dEvNoRFlpO
— soph ✨ (@sophdoeslife) April 6, 2020
This is a lovely idea!! Deffo will be getting involved 🥰
— M O L L Y ✨ (@beauty_spectrum) April 6, 2020
Those wishing to donate directly to the NHS Charities Together COVID-19 Urgent Appeal can do so via its official Virgin Money Giving page.
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