In March, TenEighty joined beauty and fashion lovers from all over the UK for the third annual Glamour Beauty Festival. Here’s what we got up to…
The Saatchi Gallery opened its doors for a weekend of beauty treatments, along with interesting talks on everything from starting your business to masterclasses on how to be an influencer featuring some of our favourite online beauty creators.
Kicking things off on Saturday 10 was a panel about wellness, which included YouTubers Madeleine Shaw, Niomi Smart, and Carly Rowena, as well as chef Melissa Hemsley and, as host, Glamour‘s Sagal Mohammed. The YouTubers shared what “wellness” means to them and how they incorporate it into their lives. Madeleine discussed how it has changed for her since she entered motherhood and emphasised the importance of parents taking time for themselves. Carly opened up about how she keeps up with fitness and self-care when she’s on the go, while Niomi talked about the impact of listening to your body. The underlying theme throughout the panel was the importance of wellness, not just physically but mentally, and making it work for you regardless of your lifestyle.
After the talk, it was time to see what beauty treatments were on offer. The lovely people from Kat Von D treated us to the perfect cat eye, while the skincare experts at Fresh were offering attendees facials and introducing them to their bestselling masks.
We also got the chance to visit the Feel Unique pick-and-mix bar, which we absolutely loved. Attendees were able pick a selection of five sample-size products (featuring brands such as Dr Murad and Living Proof) to be bundled up for free. We picked up a mix of haircare and makeup, which we cannot wait to dig into.
— Sammi Maria (@samanthamaria) March 10, 2018
After an afternoon of being treated to some goodies and pampering, we headed to the Influencer Masterclass. Hosted by Glamour‘s Alessandra Steiner, the panel included Victoria McGrath, Estée Lalonde, Samantha Maria, Habiba Da Silva, and Em Ford. What was really interesting about this talk was the diversity of the panel; while all the participants are in similar industries, they all have different approaches to their careers. Em and Victoria both spoke about the business side of being an influencer, from collaborating with brands to the importance of asking for help on projects, while Samantha Maria touched on the importance of allowing your content to change organically. She talked about how, after becoming a mother, she didn’t want to change her content, and any parenting content came months afterwards and was something that happened naturally rather than something she felt compelled to do.
The panel also talked about their relationships with social media. While Victoria admitted to being “totally obsessed” with social media, Habiba touched upon the importance of having a “social media break”. The discussion was interesting and full of information.
The first talk of the second day was again focused on wellness. This time hosted by TV presenter Kirsty Gallacher, the panel featured YouTuber Danielle Peazer, along with chef Jasmine Hemsley and personal trainer Alice Liveling. The talk focused more on exercise and finding something that works for you. Danielle opened up about her love of dancing and how she incorporates it into exercise, leading her to create the “Danielle Peazer Method”. A girl after our own heart, she said exercises such as spin classes were not for her, and she wanted to show people an alternative way to exercise.
I spent my morning at the #glamourbeautyfest discussing @daniellepeazermethod, wellness and so much more alongside some inspirational ladies and I can't think of a better way to start off Mothers Day with my mum (and dad) watching me from the audience. H… https://t.co/BauBwVy9wZ pic.twitter.com/198Ly92D6d
— Danielle Peazer (@DaniellePeazer) March 11, 2018
Alice spoke about the importance of inclusivity in working out and looking after oneself. She talked about the way that many people feel personal training and exercising is out of reach, and said that it’s actually something anyone can do, be it at home or at the gym. With a more spiritual approach to wellness, Jasmine spoke about the Ajuervedic approach to food and how its teachings are making their way to the Western world.
There was some time before the last talk of the festival, so we paid a visit to skincare experts Caudalie, who used technology to scan our faces and determine the quality of our skin – from our pores to discolouration and everything in between.
We also paid a visit to a busy-looking nail bar, where both Nails Inc and Orly were on hand to provide attendees with fresh manicures. As it was Mother’s Day, there were many mother-daughter duos in the queues, which was lovely to see.
After picking up a quick Nakd bar, it was time for the last panel of the festival, How to Build Your Beauty Brand. The panellists included YouTuber Lily Pebbles, Nails Inc founder Thea Green, Blink Brow Bar’s Vanita Parti, and MDMFlow creator Florence Adepoju.
Each spoke about the passion they have for beauty. Lily talked about it being something over which she bonded with her grandmother, to whom she dedicated her book. Thea spoke about expanding Nails Inc – creating another brand, INCredible, and a further one due to launch later this year – and the discussion highlighted just how busy the world of creating a beauty brand is.
It was a wonderful weekend full of brilliant energy and beauty chats. As one attendee said, “You have everything here about beauty – it is too much fun.” We couldn’t agree more.