Dedicated gaming, lifestyle, and fashion zones will be included at Summer in the City this year.
The expansion was announced on 12 March via the Summer in the City website and Twitter account.
We're so excited to finally be able let you know about our 3 dedicated new areas coming your way at #SitC2017!
— Summer in the City (@SummerInTheCity) March 10, 2017
The Gaming Zone will host live tournaments, panels, and Q&As from gaming YouTubers. There will also be a main stage where attendees will be able to check out new games and apps, take part in competitions, and play around in an arcade. SitC has already announced many gaming-related YouTubers as guests, including as Emma Blackery, Morgan Hudson, Alexander Brooks, and Bird Keeper Toby.
This year’s Fashion and Beauty Zone features the event’s largest line-up of beauty gurus yet, including Roxxsaurus, Saffron Barker, Chanel Ambrose, and more. Attendees can expect live “Get Ready With Me” sessions, a daily fashion show, and tips from some of their favorite fashion vloggers, all while getting a chance to try new products.
The Lifestyle Zone will be based around such topics as cooking, fitness, and art. Creators expected to feature in this zone include Daniel J. Layton, SORTEDfood, Jamie Jo, and Raphael Gomes. Events will include live painting and workout sessions.
THREE NEW EXCITING STAGES ANNOUNCED FOR #SitC2017! Leading YouTube gamers will be battling it out in live tournaments, taking questions from fans and talking all things gaming in a series of lively panels. #SitC2017 features our strongest ever line-up of beauty gurus, with the likes of Roxxsaurus, Leyla Rose, Saffron Barker, Helen Anderson, Lucy and Lydia, Chanel Ambrose and Lewys Ball all in attendance. Want to see a cooking demo? Take part in a workout session? Watch some live painting? Pur new Lifestyle Zone will ensure you don’t miss a thing! Find out more about all our exciting new stages at our new look website!
Details on all the announced Summer in the City guests so far can be found here.