The sun is shining, but we have a desire to lock ourselves indoors for a whole weekend… no, it’s not because we’re crazy. It’s because Summer in the City has officially started!
As per tradition (and it’s the third time they’ve done it, so it’s definitely a tradition now!), Friday at SitC is dedicated to those YouTube creators who want help learning their craft. Let’s take a look back at what Friday had to offer including the panels, the people, and Jedward!
The events kicked off with our very own co-editor Teoh Lander-Boyce, representing TenEighty on a panel of journalists discussing YouTube as a Source of News, hosted by We the Unicorns. You can catch up with everything you missed and what they had to say here.
Anna Bartoskova, who supports Eastern European YouTubers to monetise their content on YouTube, stopped by to give a helping hand in the Business of You seminar. She packed a slideshow full of all the essentials you need to help you start rolling in that YouTube dollar, so make sure you check out our write-up to get more info!
Meanwhile, on the main floor, our favourite YouTubers were out and about doing they do best – dropping into vlogs and stopping for a hug and a selfie. They’ll be doing this throughout the weekend so keep an eye out!
Hannah Witton was next to take to the stage, alongside Rosianna Halse Rojas and a group of leading experts, discussing the advantages and disadvantages of having a manager in the Management in Online Video panel. Hannah emphasised the importance of being on the “same page” as her manager, and finding the balance between a professional and personal relationship.
Ali Jardine led the way in establishing the fundamentals of being a YouTuber in his How to Vlog panel. Filling you in on insider knowledge, including what creators such as Niki and Sammy, Dodie Clark. and Hank Green do in order to get ideas. Ali made sure you had everything you need in order to get started. Now if only we had a camera…
Finally, Bry and Bethan Leadley represented the musicians of YouTube on the Music Industry panel, which was chaired by bigwig Mark Walker from Kilimanjaro. They discussed the positive and negative aspects of carving a career on YouTube, as opposed to more traditional routes, and how it has impacted their lives as performers.
Bry said: “I played festivals last year and all the other acts on the bill had things like ‘band’ or ‘singer/songwriter’, and I had ‘YouTube Star’, which makes me cringe.
“All the reviews were sort of like, ‘If you’re under 25, you won’t have a clue who this guy is’, which hurts, because my parents know who I am.”
And that was the end of Day One! Check back in across the weekend so we can make sure that you are fully updated with all the latest goings-on at the ExCel. And hopefully you’ll end up looking just as smiley as these guys!
Want more from Summer in the City 2016?
Check out our Summer in the City tag, where you’ll find all of our coverage.